Aarushi Shah, product designer and illustrator, smiling in a black hat against an orange wall

Passionate product designer based in Boston with a background in graphic design.

Case Studies

six projects, start anywhere
Live since Oct 2PPP Studio Ready to post: a carousel draft marked Ready nowPPP Studio asking Post this now? with Cancel and PostPPP Studio Today screen with four real numbers and the Trust tracker01 · AI app · Built with Claude Code

PPP Studio

An AI teammate for my one-person studio that does the busywork and asks me before anything public or permanent.

View project →Designer + product owner · 2026 02 · SaaS design system

Vektor

Simplifying project execution in the biomedical and life-science world.

View project →Research, UX & UI OngoingMMSF impact report post: $509K in grants fundedMMSF Stories of Hope post featuring a patient granteeMMSF Giving Tuesday campaign post: Together We Give, Together We Grow03 · Nonprofit · Brand system

Make Me Stronger Foundation

One visual system for a US nonprofit funding bone marrow transplants: 200+ posts, impact reports, campaigns and merch.

View project →Lead designer · 2024 – now Titan Smart app icon04 · Mobile app · Shipped

Titan Smart

Mobile app for India’s first fully homegrown smartwatch.

View project → All Things Food app onboarding screen05 · AI product · 0 → 1

All Things Food

AI-based restaurant recommendations engine.

View project → Reflex Sports app icon06 · Web platform · Gamified

Reflex Sports

Bringing individual and team sports events together.

View project →

More work

client websites
Paz Disco website music section: three mixes in waveform playersPaz Disco website inquiry form beside a black and white portrait of Pazpazdisco.comPaz Disco website homepage: the pink PAZ wordmark over a crowd under neon lights
Website · Design + build · New York

Paz Disco

Website for a New York DJ with a two-decade career: his mixes up front, his events, and an inquiry form that starts with music.

View project →Live at pazdisco.com
Marie-Lise Lachapelle website About page with a portrait of the designer and her storyMarie-Lise Lachapelle website Services page gallery of fashion and jewelry photo shootsmarieliselachapelle.comMarie-Lise Lachapelle website home page: editorial jewelry photography beside the studio welcome text
Website + shop · Squarespace · New York

Marie-Lise Lachapelle

Website and online shop for a New York jewelry designer and creative studio, with an editorial layout that lets the photography lead.

Website snapshotLive site now run by the client